Design Destination: The Ludlow - A Haven Of High Design On New York's Lower East Side

Though he’s now known as a New York hotelier, Sean MacPherson got his start in his native California as the arbiter of Los Angeles nightlife with now-classic spots that include El Carmen, Good Luck Bar, Jones Hollywood, and Swingers before heading to the East Coast. In New York, he turned his knack for conjuring up cool to places such as The Jane Hotel, The Bowery, The Maritime Hotel, The Marlton, and The Waverly Inn. The Ludlow is his latest venture in partnership with Ian Drukier and Richard Born. Located on the Lower East Side, the traditional entry point for newcomers to the city, the 20 story hotel, with its 184 suites, including the Penthouse “Rockstar” suite, are a window into life as natives experiences it with pockets of beauty, excitement, and surprises at every turn.

The hotel's brick façade and casement windows are reminders of the neighborhood’s past and the building’s former life as a factory. White-washed brickwork, brass fixtures, and mosaic-tiled bathrooms wash a patina of history over the interiors.  

Hand-carved beds, tin ceilings, Moroccan lamps, and silk rugs conjure up a feeling of old world, genteel, collected elegance. Sweeping views of the city, sitting areas, fine linens, and toiletries from Red Flower bestow opulence on even the smallest rooms. Double-glazed windows and thick wooden doors help muffle sound.    


The Sky Box rooms, with their glassed-in terraces framing views of downtown and the bridge, are flooded with light.     

The lobby’s steel and glass doors open onto a lounge with oak-paneled walls and a majestic limestone fireplace. Clear evenings suggest adjourning the cocktail hour to the brick-walled garden where colorful Moroccan lights dance overhead.    

The hotel’s restaurant, Dirty French, revitalizes bistro classics with Moroccan and New Orleans influences.    

This area of New York teems with life, beckoning visitors to explore the city on foot. Soho, Chinatown, and Little Italy are within walking distance. Hunger pangs can be satiated with a bagel with smoked fish at Katz’s Deli or its rival Russ & Daughter just steps away. Must-try neighborhood restaurants include Fat Radish, Stanton Social and Freeman’s. Hot summer nights mean a late night scoop of Morgenstern’s Finest Ice Cream or, for something stronger, there’s Schiller’s Liquor Bar. Shopping in New York is a must, so men can browse Alife Riviington Club while women can try Frankie and, for a finishing touch, the century-old but still hip Moscot eyewear. If the city's streetlife isn't entertainment enough, catch a band at The Bowery Ballroom or the Mercury Lounge or a movie at Sunshine Cinema. The possibilities are endless. 

For reservations visit The Ludlow's website:

Blog Type 

Add a Comment